'47 dye house pop-up shop
Design development
Production
Installation
‘47 asked REDSTITCH to refit their existing space at the United Center for a special Dye House Pop-Up Shop during the 2020 NBA All-Star Game. The buildout needed to follow the Brand’s vision as closely as possible while solving for the logistical challenges of completely transforming the space in a very short amount of time, and then putting it back the way it was just as quickly.
Our solution involved creative construction methods, unique finishes, and lots of ingenuity, resulting in a space that exceeded expectations and raised the bar for future ‘47 Pop-Ups.
DESIGN DEVELOPMENT
Walls were built offsite and designed to be installed without anchors, leaving the existing walls and fixtures intact and free of damage.
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Founded in 1947 by twin Italian immigrant brothers, ‘47 has been creating licensed headwear, accessories, and apparel for over 70 years.
’47 DYE HOUSE takes the lived-in look of vintage tees and denim and recreates it using modern techniques and painstaking attention to detail. Each piece is one of a kind, hand-destructed, dyed, and washed in downtown LA.
